Lots of businesses want to raise funds – very few are actually successful. This is because the job of fundraising is poorly understood. Before you start on the fundraising journey the most important step is to identify whether you need equity or debt – or a combination.
There is a subtle art to raising funds for your business. By following my tips, you are more likely to be successful at raising the money you need. Preparation, putting in the necessary time, and perseverance are all key aspects of the funding raising process.